Description of Social Media Specialist - Abhati Group

Qualifications
• Minimum education of Bachelor's degree in communication, marketing, or other related fields
• Minimum 1 year experience in social media marketing
• Understand the concept of digital marketing, branding, and marketing strategy
• Master the basics of design (Canva or Adobe Photoshop), Capcut, copywriting, and digital advertising
• Have the ability to learn quickly, communicate, negotiate, think critically, and present well
• Follow trends, be creative, innovative, and able to work in a team and be target-oriented

Job Description
• Social Media Strategy: Develop and execute social media strategies to strengthen branding and engagement.
• Content Planning: Create a monthly content calendar according to marketing objectives and brand guidelines.
• Content Production: Create engaging visual content and copywriting with the design team.
• Account Management: Manage and publish content on the company's Instagram & Linkedin accounts.
• Monitoring & Analysis: Monitor content and account performance through analytics tools, and create regular reports.
• Strategy Evaluation: Develop strategies based on performance data for optimal results.
• Digital Campaign: Support the implementation of promotional campaigns and digital advertising management

Placement: Sunter, North Jakarta

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